
Club Madeira is built to help real clubs raise real funds.
About Club Madeira And The Smart Catalogue
Club Madeira is an AI-driven community-commerce platform founded by long-time friends Simon Barnet (AI Programmer & Technical Director) and John Smith (Marketing & Sales Director).
With a partnership dating back to 1997, they have combined nearly three decades of digital innovation, business experience and Simons technical expertise to build an AI platform.
Fast-Forward to 2025
In February 2025, John was the webmaster at his local RC model flying club. He found it tedious and time-consuming updating the website with second-hand planes for sale and various money raising ideas for the club.
That’s when he approached Simon with a new idea:
A company where AI wasn’t just a tool — AI would be part of the engine running the entire business, including building smart catalogues automatically and all controlled by your smartphone.
Simon thought for a moment, then smiled. “Let’s build it.”
From that conversation, Club Madeira and The Smart Catalogue was born.
A Company Run by AI
For Club Madeira, AI runs the entire platform — it builds the Smart Catalogue, updates products, tracks revenue, creates invoices, handles onboarding, and keeps everything running automatically.
Our AI:
• watches every sale
• builds every catalogue
• checks every link
• creates every invoice
• pays every community
• trains every partner
• updates every product feed

It works all day, all night, for every club, community and merchant.
No human could keep up.
No team could monitor everything at once.
But AI can — and does.
Club Madeira is the first company built so that AI runs the system, the business and humans guide the vision.

It works all day, all night, for every club, community and merchant.
No human could keep up.

No team could monitor everything at once.
But AI can — and does.

Club Madeira is the first company built so that AI runs the system, the business and humans guide the vision.